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Marvel Rivals Soars Despite NetEase US Layoffs
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Marvel Rivals Soars Despite NetEase US Layoffs
Marvel Rivals is experiencing massive success, but there’s turbulence behind the scenes. The free-to-play hero shooter has been a huge hit. However, news broke recently of layoffs within the game’s US development team.
NetEase’s Response and Industry Shifts
NetEase stated the layoffs were to “optimise development efficiency.” A report suggests a broader shift, with sources claiming NetEase is re-evaluating its overseas game development due to the high cost of US developers. The success of games like Black Myth: Wukong are also highlighting the capabilities of Chinese studios.
NetEase, however, denied these, they stated that has not wavered in its global expansion plans.
NetEase acknowledged a “scaling down” of some studios, they implemented an evaluation process, which applies equally to all NetEase studios globally.
What’s Next?
The situation raises questions about the future of Chinese game companies in the US. Could other companies follow suit? All eyes are now on Tencent.
Despite the off-screen drama, Marvel Rivals continues to thrive. The game is in season 1.5, adding new characters. It’s clear the game is a hit with players.
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