Blizzard’s $90 Warcraft Mount: In-Game Purchases Push to the Limit

Blizzard’s $90 Warcraft Mount: In-Game Purchases Push to the Limit

1. In a bold experiment, Blizzard has released a new mount in World of Warcraft priced at $90.
2. The ‘Trader’s Gilded Brutosaur’ comes with a 20th-anniversary harness adorned with gems representing the game’s expansions.
3. The mount offers unique functionality, allowing players to access the auction house and mailbox from the saddle.

The high price tag has sparked debate among players, with some expressing frustration and others suggesting it’s a hidden bargain.

Players React to the $90 Mount

Some players feel that the mount is overpriced, considering the cost of previous in-game items. One user wrote, “I’m getting really tired of my most beloved video game” due to the constant monetization efforts.

Others have pointed out that the mount is a relatively cheap option compared to previous purchases. A similar mount in 2018 required five million in-game gold, equivalent to $500 or $666.67 in cash.

Purchasing the Mount Becomes a Trend

Players are quickly snapping up the mount, with numerous screenshots showing herds of gilded beasts roaming major cities.

Blizzard’s Monetization Efforts

Blizzard’s ability to monetize its games is evident in the success of Diablo IV, which has amassed over $150 million from microtransactions and cosmetic items since its release.

However, the company’s approach to monetization has also led to controversy, including a recent banwave that left some players without refunds for their purchased mount.